Kerrang magazine front cover and double page spread analysis

The mast head is black and has a unique font which is associated with the magazine. This house style gives a sense of familiarity and causes the magazine to be well known to monthly buyers. This idea is supported by the masthead being interfered with by the central image which covers part of the words and a puff which also does this. The central image is a medium close up, centred in the middle of the page of five men. These men look some what individual through the use of facial expressions and clothing. These aspects suggest the magazine is a rock magazine according to the clothing and the general facial expression gives a sense of madness and individuality. This may appeal to a young audience with a liking for rock music. The head lines are positioned under the image which puts more emphases on the image. The head lines are bold and informal, which attracts a younger audience. The text is organised neatly with a big centred block of text which is black, yellow and pink to draw attention to it. It also uses disks as a letter and number which gives a sense of music and appeals to young people.The puffs are pink, which seems unusual for a rock magazine. This could be promoting individuality and gives the magazine a unique look. It is also very eye catching as it contrasts with the black text. Also, one of the puffs is slightly peeled off as if it is a sticker, which gives a messy look which appears modern.

The colour scheme is linked to the front cover colour scheme as they both use the bright yellow, red and black. The yellow used on this image is only used on the background of “Biffy Clyro” which makes it stand out from the rest of the page but the use of a colour scheme also gives a professional look. The colour red has been used to emphasise the “news” and how to get tickets to download. The main block of text has been separated into three columns to break up the text and make it appear easier to read.
The main image takes up a whole page of the double page spread, this is so it is the first thing the audience looks at and to illustrate what the story is about. It also shortens the actual inside story to make it seem easier to read. There is also a collage of images on the next page of music artists. These images make the reader stop and look at the page as it has a sense of familiarity. Also the artists range to attract all different people who like different artists.